Superfood For Pets

News Picture 1 Dog and Krill.jpg
By Qrill Pet, May 25, 2016

Exhibiting at Interzoo 2016, May 26-29, Nuremberg, Germany, visitors can find Aker BioMarine at stand #3-540 where they can learn more about an innovative addition to pet nutrition, meet celebrity vet Dr. Trude Mostue and get the latest QRILL™ Pet news.

Consisting of whole dried Antarctic krill, QRILL™ Pet is a unique, natural and sustainable source of proteins and long-chain omega-3 fatty acids, EPA and DHA. Proven in numerous clinical studies to benefit pet health, EPA and DHA help maintain the health of the heart, kidneys, liver, joints, brain, eyes, skin and coat.


Omega-3s are popular additions in many animal food products, however, unlike some traditional sources of omega-3s such as oily fish, QRILL™ Pet’s omega-3 fatty acids are in phospholipid, rather than triglyceride form. This is a unique benefit that differentiates QRILL™ Pet from other omega-3 sources.


“Often triglycerides are used as either energy or as energy storage in fat tissue. Phospholipids on the other hand are key structural components of cells, which play a vital role in keeping membranes functioning,” says Sigve Nordrum, EVP QRILL™ Sales.


“Omega-3 phospholipids are delivered much more effectively to tissues and cells than omega-3 triglycerides found in fish oil. Unlike triglycerides, phospholipids are water-soluble and therefore gentler on pets’ stomachs,” Nordrum explains.


In addition, Antarctic krill also represent a good source of the natural antioxidant astaxanthin. Delivering 500 times the antioxidant activity of vitamin E and 10 times that of beta-carotene, astaxanthin helps naturally keep QRILL™ Pet fresh. Suppressing the formation of free radicals, it protects the omega-3 fatty acids from oxidation, rendering the addition of additives or preservatives unnecessary.


Setting science to one side of the dog bowl, it also happens to taste good, according to our four-legged taste testers that is. In addition it won’t leave pets with fishy breath, an often unwanted bi-product of omega-3-rich foods.


As the pet food market’s first bonafide superfood, it is no surprise that several new products are already using Aker BioMarine’s krill-based omega-3 phospholipid and protein product.


One example is presented by Norwegian veterinarian surgeon and TV presenter Trude Mostue. Her innovative range of Dr.Krill dog treats all include QRILL™ Pet.


With 20 years of veterinarian experience, Trude discovered the benefits of using krill omega-3 phospholipids over more traditional omega-3 sources while treating numerous allergies and skin infection cases, common ailments amongst domestic animals.


She says, “Krill’s omega-3s are far more effective than regular omega-3s, especially when it comes to treating chronic itch and allergy cases. The results are quite incredible and it’s why I use Dr.Krill both in treatment and as a preventative product in my surgery.”


Sourced from the pristine waters of the Antarctic, krill fishing is completely sustainable. 100% traceable from sea to shelf and with the GPS coordinates to prove it, Aker BioMarine was the first krill-harvesting company to be certified by the Marine Stewardship Council.


To hear more about Trude’s experience using QRILL™ Pet and discuss krill-based questions with Aker BioMarine’s team, please visit us at Interzoo 2016, stand #3-540.



About Trude Mostue


Trude Mostue is a Norwegian veterinary surgeon with 20 years’ clinical experience. She is well known for her appearances in veterinary reality series on BBC, such as Vet School, Vets in Practice, Vets to the Rescue and many more. Trude runs her own veterinary practice in Oslo, a company that produces krill supplements for dogs and cats, Dr.Krill, in addition to publishing several books and scientific papers.


About Aker BioMarine


Aker BioMarine is a leading supplier of krill-derived products to the consumer health and wellness and animal nutrition markets. Aker BioMarine is dedicated to the sustainable harvest of krill and development of krill-derived products. The company supplies biomarine ingredients through a 100% traceable supply chain. Aker BioMarine was the first krill company to be awarded Marine Stewardship Council (MSC) certification.



About QRILL™ Pet


QRILL™ Pet allows dogs and cats to benefit from the same health promoting krill-omega-3s as their pet parents. Health promoting nutrition for pets is lifted to a new level by the inclusion of the superior krill omega-3s known from human supplements like MegaRed. QRILL™ Pet is made from 100% fresh krill of the highest quality and can be traced back to the GPS coordinates in Antarctica where it was harvested. It carries the highest ranking sustainability certificate (MSC) for marine ingredients.

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